About

About OjasYukti.

OjasYukti is a digital product venture focused on building technology products that solve practical problems. The work is deliberately narrow: fewer products, built carefully, improved through real-world usage.

OjasYukti also develops self-service SaaS automation tools. Where a product integrates with Meta or Instagram, each customer authorizes access to their own eligible business assets and controls their own account connection and publishing configuration.

The name

Two ideas, held together.

Ojas

Energy, capability and vitality.

Yukti

Thoughtful method, reasoning and approach.

Together, OjasYukti reflects the idea of combining capability with thoughtful execution.

How we think

Decisions stay close to the people using the product.

OjasYukti operates as an independent product venture rather than a services agency. Products are built, released and refined directly, which keeps decisions close to the people using them.

That means fewer moving parts, clearer priorities, and changes driven by what happens in real use rather than by assumption.

Useful Products

Technology built around actual user needs.

Simple Experiences

Understandable and practical from the first screen.

Sustainable Growth

Long-term value over unnecessary complexity.

Technology with Purpose

Applied where it removes real friction.

Our approach

How a product gets built.

  1. 01

    Understand real problems

    Start from the situation people are actually in, before deciding what to build.

  2. 02

    Build simple solutions

    Keep the product understandable, with the smallest surface that does the job.

  3. 03

    Use technology where it creates value

    Technology is a means, applied where it removes real friction.

  4. 04

    Improve products through real-world usage

    Refine based on how the product is used, not on assumptions.

Our products

Currently building.

Today, OjasYukti builds six customer-facing products. NagarExplore focuses on local business discovery and merchant digital presence. OjasPilot is an AI Social Media Operator that helps businesses plan, create, review and publish social content through supported integrations. Ojas Video Editor focuses on short Hindi/Hinglish video editing. DocLens answers questions about your documents, ATS Tailor checks and tailors resumes, and OjasYukti Jobs finds jobs that fit your resume. All of them follow the same principle: useful technology should remove real friction without adding unnecessary complexity.

AI social media operations

OjasPilot

Your AI Social Media Operator

OjasPilot was built for businesses that want consistent social activity without spending time manually planning, writing and preparing every post. It combines business context, AI-assisted planning, content creation, review and approval, scheduling, and supported publishing in one workflow.

Instagram is the current publishing integration, and businesses control their own authorized connection and approval preferences.

Local discovery & digital presence

NagarExplore

Discover your local market.

NagarExplore helps customers find nearby businesses, products and services while helping merchants present useful business information, products and services and receive local customer opportunities.

It is designed around local intent: helping people who are already looking nearby connect with businesses that can serve them.

Hindi & Hinglish video editing

Ojas Video Editor

From short recording to captioned video.

Make cleaner short-form videos with transcription, natural pause trimming, editable captions and an export workflow. Routine editing does not require a generative AI service.

NagarExplore

Discover your local market.

NagarExplore helps people discover local businesses, products and services in their town, while helping local merchants establish their digital presence and receive customer opportunities.

Sandeep Kumar Rai, founder of OjasYuktiRaghvendra Soni, co-founder of OjasYukti

Leadership

Meet the people building OjasYukti.

Sandeep Kumar Rai guides product direction around practical user problems and clear experiences. Co-founder Raghvendra Soni focuses on the platform foundations behind those products, including reliability, developer experience, security, observability and cost discipline as the company grows.

Meet the leadership

Questions about OjasYukti?

We would be glad to hear from you.